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Direct Selling
Introduction
Today, the network marketing/direct selling industry spans the globe, practiced in more than 100 countries and growing. Nearly 53 million people participate worldwide resulting in $100 billion in annual revenue.
Entrepreneurs such as Warren Buffet and companies like Virgin, Sara Lee and Time Warner are buying network marketing/direct selling companies. According to Buffet, “dollar for dollar, it’s the best investment I’ve ever made.” Fortune Magazine called the industry, “the best kept secret in the business world.”
Network Marketing at a Glance:
  • Started in 1956
  • It has had over 19 years of consecutive growth
  • Its sales growth has outpaced retail sales growth the last 10 years
  • 75% of the U.S. population has purchased goods and services via direct selling
  • US revenues will exceed $30 Billion this year
“I would rather earn 1% off the efforts of 100 people than 100% off the efforts of myself”
- J Paul Getty, Oil Magnate Billionaire
The Kite Health product line and business model is perfectly positioned to allow you to tap into this vast and growing trend.
Across the globe, the range of products being sold through direct selling is growing manifold. And the list is multiplying even as you read this information. Direct selling in its different forms in followed in 165 countries, with a global turnover of Rs.4343 billion and 58 million sales people. In India, direct selling in still in a nascent stage, with a turnover of Rs.311 billion and 1.4 million sales people involved in it.
 
What is Direct Selling?
Direct selling is a distribution channel and a business opportunity I which products are sold to the customers face-to-face. The sale is often combined with demonstration and testimonials, at the location and a time convenient to the customer, away from fixed retail shops. The only pre-requisite to start a direct selling business is to have passion.
 
Why is direct selling getting popular?
Direct Selling offers:
Flexible work Timing
Extra income
Rewards proportionate to effort
Time for family
Personal and professional growth
Customer gets personal growth and quality products
Independence
 
What kinds of products are sold?
World-class products in categories is such as homecare, personal care, cosmetics, kitchenware, gift items, jewellery, garments, nutrition and health, and food items are today offered through direct selling. This list is non exhaustive.
 
Who can be a direct seller?
People who want to take up an alternative to traditional employment or to earn a flexible income, based on their work performance, join direct selling.
People whose circum-stances do not allow for regular employment can take up direct selling. In many cases, direct selling opportunities develop into a fulfilling career.
 
Selling direct with Kite:
Selling direct is one of the fastest growing methods of sales in the world. Many millions of people of all nationalities are now enjoying the benefits of this compared to the traditional way of selling through retail stored. Since the very beginning Kite has chosen this method of selling as it offers advantages for both customers and people looking for an earning opportunity.
 
Opportunity for Customers:
Personal advice on suitable products.
Timesaving and convenience as you deliver directly to their home.
 
Opportunity for Consultants:
Significant earning opportunity.
Choosing when and how many hours to work.
Starting your business without any investment.
Meeting people and a chance for personal growth.
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